Group Step Group Step Media Buying
Affiliate Media Buying · Direct Response · US Market

We buy native media with our own capital and scale health supplement offers.

Group Step is a performance affiliate and media buying company. We promote your offer with our own capital, build the creatives, pre-landers, landing pages and VSLs in-house, and get paid per sale.

Currently onboarding new health supplement offers for native traffic.

What we do

A full-stack media buying operation.

We work as a media buying affiliate: we run your offer on native traffic with our own budget, and everything the funnel needs is built, tested and optimized by our team.

Native media buying

Campaigns on Taboola, Outbrain, MGID and NewsBreak, funded with our own capital and optimized daily toward your target CPA.

Creative development

Headlines, images and angles produced and tested continuously. Dozens of new variations go live every week.

Pre-landing pages

Advertorial-style pre-landers that warm up cold native traffic before it reaches your offer page.

Landing pages & VSLs

Conversion-focused landing pages and video sales letter pages built around your approved copy and claims.

Optimization & scale

Winners get budget fast. Daily bid, placement and creative optimization with automated 24/7 monitoring.

Performance reporting

Clear, transparent numbers shared with every partner: spend, clicks, conversions and CPA.

Verticals

Health supplements, across the niches that convert on native.

We focus on health supplement offers sold through direct response funnels: VSLs, advertorials and multi-unit checkouts. These are the verticals we run today.

Weight Loss
Erectile Dysfunction
Neuropathy
High Blood Pressure
Memory Loss
Blood Sugar
Joint Pain
Prostate Health
Hearing Loss
Vision

And other health supplement niches that fit native traffic and direct response funnels.

United States flag
United States · main focusOur primary market. English-language campaigns across all four native platforms.
European Union flag
Europe · on demandAvailable when a partner needs it: campaigns localized for European markets, with creatives and pages in the local language.
Payouts

How we get paid.

CPA (cost per sale)We work as affiliates with product owners and affiliate networks that pay us per sale. We fund the media, you pay for results.
RevShare for recurring offersFor offers with recurring billing (subscriptions and rebills) we also work on a revenue share model.
For product owners & networks

Built for product owners and affiliate networks.

An affiliate partner that funds its own media, owns the whole funnel and treats compliance as part of the job.

What you get

  • Volume you can plan around. Over $500,000 per month in native ad spend, scaled on winning offers.
  • Zero media risk. We invest our own capital and are paid on performance.
  • Full funnel ownership. Creatives, pre-landers, landing pages and VSLs built and maintained in-house.
  • Compliance-first execution. Every asset reviewed before launch and aligned with your approved claims.
  • Transparent reporting. Fast communication by Telegram or email and clear performance data.

What we never do

  • Brand bidding or trademark bidding on your brand or product name.
  • Incentivized, bot or purchased traffic of any kind.
  • Email or SMS campaigns. We buy native display traffic only.
  • Misleading claims, fake reviews or unapproved before-and-after imagery.
  • Unauthorized use of your brand assets or custom pages without your approval.
How we work

From onboarding to scale in six steps.

A repeatable process we run on every offer, so partners always know where a campaign stands and what comes next.

01

Offer onboarding

We review the offer, payout structure, compliance guidelines and existing assets, then agree on a target CPA and test budget.

02

Research

Our competitive intelligence tools map what is running on native right now: angles, creatives, pre-landers and funnels.

03

Build

We produce creatives, pre-landing pages, landing pages and VSL variations in-house, within your approved claims.

04

Test

Controlled budgets across platforms, placements and angles until we find statistically reliable winners.

05

Scale

Winners get budget. Daily optimization of bids, placements and creatives, backed by automated 24/7 monitoring.

06

Report

Transparent performance data: spend, conversions, CPA and what we are testing next.

Technology

Proprietary technology behind every campaign.

We build our own tools for tracking, performance monitoring and competitive analysis. Nothing we rely on is off the shelf.

Proprietary tracking

Our own tracking stack attributes every click and conversion across platforms in real time, with bot and fraud filtering built in.

Performance platform

An in-house dashboard monitors every campaign, creative and placement 24/7 and alerts the team on CPA, delivery and budget.

Competitive intelligence

Proprietary spy tools analyze native ads, pre-landers and funnels across the market to guide our angles and creatives.

Automation

Rules-based budget and status automation keeps winners scaling and pauses losers before they burn spend.

Compliance

Compliance is part of the process, not an afterthought.

Long-term partnerships depend on clean traffic. Every campaign we run follows the advertiser's guidelines, platform policies and advertising law.

Compliance-first media buyingFTC guidelines, platform policies and advertiser rules on every campaign.
  • Advertising law and platform policies. FTC advertising guidelines and the policies of Taboola, Outbrain, MGID and NewsBreak are followed on every campaign.
  • Internal review before launch. Every creative, pre-lander and landing page is reviewed by our team before it goes live.
  • Claims within approved copy. We keep claims inside the advertiser's approved messaging and substantiation.
  • No fake social proof. No fabricated testimonials, fake reviews or misleading before-and-after imagery.
  • Assets available for approval. Custom creatives and pages are shared with partners for review on request.
  • Immediate action on concerns. Any policy or partner concern is paused and fixed right away.
Numbers

Simple numbers. Real scale.

Our media investment over the last 12 months, and where we are headed next.

Last 12 months
$500K/ month

Average monthly investment in native advertising, funded with our own capital.

Next 12 months · Goal
$1M/ month

Monthly native ad spend target for the next 12 months, scaled on winning offers.

Scaling from $500K to $1M per monthHalfway there, and onboarding new offers to close the gap.
$0$500K / month today$1M / month goal
4Native platforms
USMain market. Europe on demand
100%Self-funded media
24/7Campaign monitoring
Media buying platforms

Where we buy media.

Native advertising platforms where Group Step runs and scales campaigns with its own capital.

TaboolaTaboola
OutbrainOutbrain
MGIDMGID
NewsBreakNewsBreak
Affiliate network partners

Who we partner with.

Affiliate networks and checkout platforms we work with to run health supplement offers.

BuyGoodsBuyGoods
Digistore24Digistore24
ClickBankClickBank
JVZooJVZoo
CartPandaCartPanda

All logos are trademarks of their respective owners and are shown for identification only.

Leadership

The people behind Group Step.

A founder-led team with media buying and operations under one roof.

Eduardo, CEO of Group Step
CEO · Chief Executive Officer

Eduardo "Dudu"

In digital marketing since 2020

Eduardo started in e-commerce in 2020 and ran stores in that market through 2023. In 2024 he moved to global e-commerce and, at the end of that year, into direct response and media buying to focus on what he does best: buying traffic and managing campaigns.

Mariana, COO of Group Step
COO · Chief Operating Officer

Mariana

In digital marketing since 2020

Mariana built her career in info-products, evergreen funnels and webinars, where she specialized in operations management. She joined the direct response market in 2024 and runs the operation at Group Step. Her strengths are organization and clear processes that keep every campaign and partner on track.

Contact

Have an offer that needs volume? Let's talk.

Tell us about your offer and we will get back to you, usually within one business day.

  • TelegramFastest way to reach the team. Leave your username in the form.
  • Response timeUsually within one business day, Monday to Friday.

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